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Tina Monaghan
Practice Strategy Consultant
tinamonaghan@ascensioncg.com
551.655.4630
Professional Experience
2024 – Present: Barbara Kay Consulting, Chicago IL and Madison, NJ
2021-2023: Morgan Stanley, New York, NY
Practice Management Consultant. Work with financial advisors, managers, corporate office executives and support staff on revenue growth, process efficiency, roles, team structure and culture, marketing, branding and communication, professional development, hiring, training and evaluating personnel, compensation arrangements, team and client events, personalized client experience models, teaming, succession planning.
2010-2021: Morgan Stanley, New Brunswick, NJ
Marketing and Communications Director, Practice Strategy Consultant. Worked with a financial advisor team on our stratified client experience, team culture, marketing and communications strategy, business practice and professional development. Additionally worked with team, branch management, risk officers and regional leadership to arrange, conduct and follow up on a robust schedule of client events. Created and executed content for client communications, presentations and digital marketing. Helped to propel revenue 270%.
1993-2009: Smith Barney, Short Hills and Florham Park, NJ
Assistant Branch Manager. Oversaw personnel on hiring, training, operations, professional development, performance evaluation and client facing activity including investment strategies, portfolio management, regulatory/legal/compliance policy and client service for 100+ Financial Advisors and Client Service Associates in each branch. Led with an emphasis on the client experience - created, managed, presented and followed up on all client and employee events, education and engagements such as employee training, client seminars and appreciation events, marketing campaigns and recruiting efforts.
Regional Training Officer and Chief of Staff - Northeastern Division New York NY. Created, presented and followed up on strategy initiatives, personnel training programs and events for financial advisors, branch management and clients in the NE Division. Conducted radio broadcasts and conference calls for regional and branch management teams on market, legal, operational and marketing issues. Directed all VIP visits to NY corporate headquarters. Conducted FA/Manager training/recognition conferences, client events and the leadership assessment program for branch manager candidates.
Director - Taxable High Net Worth Desk New York, NY. Managed strategies and personnel for bond portfolio strategy group. Catered to firm’s top clients and financial advisors with sizable bond portfolio proposals and swap recommendations. Worked with traders in all fixed income asset classes to construct investment product selections. Conducted daily market commentary radio broadcast and client and advisor seminars in numerous cities around the country. Presented educational forums for internal personnel on trading desks in New York and in branch offices throughout the U.S.
Philanthropic Leadership Experience
Service on five non-profit boards, leading multiple fundraising events and projects and promoting community enrichment for Giordano Dance Chicago, St. Vincent Martyr School, Delbarton School, Bucknell University, Women’s Association for Morristown Medical Center. Committee member, Friends of the Drew Forest to preserve the Drew Forest in Madison, NJ.
Philanthropic and Corporate Event Highlights
Planned, executed and followed up as Chair or Co-Chair on over 25 donor events, exceeding previous event revenue 2x to 3x. Additionally led several dozen client events, employee training sessions, educational seminars and conferences. Specialize in creating and executing unique and memorable experiences that fortify and enrich existing and prospective client and donor relationships with cost efficiency.
Education
High School: New Trier East High School, Winnetka, IL. College: B.A. – Economics, Northeastern Illinois University, Chicago IL. M.S. – Nutrition and Food Science, Montclair State University, Montclair NJ
FINRA Licenses
Series 7 – Securities Representative, Series 9 & 10 – Securities Sales Supervisor, Series 63 – Securities Agent State Law, Series 65 – Investment Advisor Law. All licenses are active as of 2026.